Home staging – what is it, how much does it cost, and where can you find it?

Home staging – what is it?

More and more people are investing in real estate. To attract potential buyers to our apartment, it’s a good idea to hire a home stager. Home staging is the professional preparation of a property for sale or rent, at a low cost. Making a good first impression is the main goal of home staging.

The right accessories, lighting, and impeccable tidiness—with these seemingly minor changes, we can significantly increase the value of a property.

Home Staging in a Few Steps

1. The apartment has to sparkle!

Before listing an apartment for rent or sale, the most important thing is to clean it thoroughly. The apartment must be spotless. It is unacceptable to leave cobwebs in the corners, on pictures, or near light fixtures. You should thoroughly vacuum every room so that all dust is removed. Pay special attention to curtain rods, radiators, and windowsills—dust often accumulates there, and it’s easy to forget to clean these areas. Cabinets and countertops must be degreased and cleaned.

Chair upholstery should also be thoroughly cleaned—whether to remove pet hair or grease stains. If you’re unable to clean them yourself, it’s a good idea to hire a professional cleaning service.

Worn-out and torn rugs and carpets look very unsightly, so they should be replaced or thrown away.

A clean interior always makes a good impression.

2. Take care of your windows.

Windows are one of the most important features of a property. You should make sure they are airtight—if they are old and worn out, it’s worth investing in new windows. They illuminate the entire interior, so they must also be perfectly clean. When washing windows, be sure to clean the window frames and exterior window sills as well.

Curtains also matter—heavy, ornate ones block out natural light. We recommend using light, sheer curtains.

3. Floors

The floors must also be sparkling clean. There must be no dust bunnies on them. If you have hardwood floors, it’s a good idea to refresh and polish them. If your floor is made of PVC tiles that are already worn out, it’s a good idea to replace them with laminate flooring.

4. A Fragrant Interior

Before listing a property for sale or rent, it’s a good idea to get rid of any unpleasant odors. The rooms must be thoroughly aired out. One option is to use ozone treatment or an aerosol spray. Subtle scents work best.

5. Apartment Design

The interior design should be functional and give the impression of spaciousness. Too much furniture creates a cluttered look and causes confusion. You should remove unused furniture and unnecessary decorations: artificial flowers, posters, or paintings that don’t match the decor.

It’s also a good idea to keep your kitchen cabinets and dressers organized—this will allow you to showcase just how spacious and functional these pieces of furniture are. We recommend leaving some empty space—this will make the cabinets look more spacious.

The best way to freshen up a room is to paint the walls. When choosing new colors, it’s a good idea to opt for light, muted shades—they make the room appear larger and more spacious. A neutral color scheme should encourage customers to rent or buy.

It’s a good idea to create a pleasant atmosphere in your home by placing fresh flowers or a basket of fruit in the room, or by using colorful decorative pillows.

6. Put your personal belongings away

To create a welcoming space for everyone, remove all personal items: mementos, photos, and diplomas. The interior should be neutral and versatile.

7. Fix the problems

It is essential that all defects be repaired before the first potential customers arrive. We also recommend checking all the light bulbs.

8. A Clean Bathroom

Customers pay attention to the size, functionality, and cleanliness of the bathroom. The bathroom should be spotlessly clean; everything must shine—the tiles, mirrors, and shower stall. We need to remove mold from the grout and mildew from the walls, and make sure the bathroom smells fresh. Nothing deters customers more than a dirty bathroom. It’s also a good idea to buy new fixtures.

9. Professional Photo Shoot

The culmination of the process of preparing a property for rent or sale is a professional photo shoot. The photographer will know exactly what to highlight and how to do it so that even an ordinary apartment looks spectacular. The right photos can significantly increase interest in a property.

An apartment prepared in this way will quickly find buyers. The tips above are very important if you want to sell or rent an apartment quickly and at the best possible price. When preparing a property for sale or rent, it’s a good idea to highlight the advantages of the space you have and make the interiors feel cozy, homey, and almost ready to move into.

If, on the other hand, you don’t have the time or energy to prepare your apartment for rent or sale, take advantage of our services: Apartment rental management and services in Gdańsk.